The Dubs is proud of its association with The X Factor and has recently rolled out the 2012 website for FremantleMedia, working closely also with ITV.
For the last 9 years, The Dubs’ proprietary CMS has underpinned the digital experience and provided The X Factor’s production team with a simple and fast, multi-platform, content-publishing solution – able to withstand the stampede of millions of concurrent site visitors!
Good luck to our client and here’s to another great year.
‘Superstar’ is a brand new nationwide talent search led by Andrew Lloyd Webber looking for a rock superstar to play the title role of Jesus.
The winner’s life-changing prize will be the leading role in the UK’s first ever arena tour of the legendary rock classic Jesus Christ Superstar that will open
at London’s O2 arena on 21 September.
The Dubs is delighted to be the group powering the website via it’s own proprietary Content Management System and wishes ITV the very best of luck with the show.
Superstar starts on Saturday July 7th 2012 on ITV1.
The Dubs recently rolled out the Britain’s Got Talent 2012 website for FremantleMedia – for the 5th consecutive year.
Based on the show teaser video, it’s shaping up to be yet another great year – we’ll certainly be watching ITV1 @ 8.00pm from Saturday 24th March!
Read what the @GotTalent team have to say about their new website here.
Please direct inquires to Toby.Sharpe@thedubs.com
The X Factor 2011 website has just launched and we’re hugely proud to have been chosen for the 8th year running as the official digital partner.
Once again, The Dubs proprietary content platform underpins The X Factor website, ensuring that The X Factor content teams can rapidily and simply publish and share a plethora of X Factor content with fans pre, during and post TX.
“The Dubs is a great partner agency and are uniquely positioned to provide strategic, technical and developmental solutions across our flagship brands. They are committed and enthusiastic and can be relied on to execute top quality work in highly pressured, commercially sensitive environments. Our 8+ year association with The Dubs continues to ensure that the digital offering for the largest broadcast Entertainment brands in the UK remains best of breed”.
Oliver Davies, Head of Production. Talkback Thames.
The Dubs’ technical team has worked collaboratively with Talkback Thames and ITV’s technical and design teams over the last few months in prepartion for launch and wishes all involved the very best of luck with this year’s show!
Finally – if like us you love telly and have a penchant for the web’s way back machine - visit The Dub’s Behance channel to see how The X Factor website has visually evolved over the years…
“The red button is simply not sexy. It’s not slutty like the web or mobile, it’s just a simple button that loads stuff over programming. But simple isn’t sexy in broadcast because it doesn’t get noticed“.
See what else our Creative Director, Siobhan Mulholland, had to say about the Red Button in August’s New Media Age…
